Press Releases

Sunset World Group Celebrates Earth Hour and Reinforces Its Commitment to the Environment

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Cancun, Mexico – On March 27, “Earth Hour” was held around the world and Sunset World Group once again joined the celebration, not only with a blackout at 8:30 pm, but with interesting and informative activities in their hotels throughout the day. This year’s motto was “United by Nature,” and members, guests and staff enthusiastically participated, learning and raising awareness about the importance of caring for the environment.


These fun activities were led by Sunset World Group’s Memory Makers Department and included a beach cleaning, a bonding with nature workshop, a hydroponic cultivation workshop, an ecological drawing workshop, and a Mayan show. All activities were completed while adhering to strict hygiene measures and healthy distancing.


It is worth mentioning that for years Sunset World Group has been recognized as a sustainable company and has been distinguished as a shining example of ecotourism thanks to its responsible use of resources, preservation of ecosystems and good environmental practices. In addition, the company offers unforgettable experiences to its guests and it is a recognized socially responsible company.


In 2014, Sunset World Group implemented an Energy Efficiency Program in its hotels that included substituting traditional energy systems for sustainable ones, including inverter air conditioners, LED lamps and solar water heaters. In addition, as of February 2020, all Sunset World Group hotels use up to 60% renewable clean electrical energy, produced in wind farms and thermoelectric plants.


With this program, Sunset World Group managed to reduce its electricity consumption by 32%, which is the equivalent of closing its hotels for three months. The use of fuels was also decreased by 32%, which is comparable to not using 853 cars for one year. It also reduced its C02 emissions by 25%, which is the equivalent of saving 8,464 trees.


“Earth Hour is an important event with which we want to highlight the positive ecological impact that it means to stay in one of Sunset World Group hotels,” commented Martha Richardson, Sunset World Group Corporate Director of Operations, “Our actions benefit our members and guests, our environment and society in general in the short and long term, ” she added.

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Sunset World Group is a family-owned Mexican company and a leader in the hospitality industry, offering authentic and unforgettable vacation experiences in Cancun and the Riviera Maya. It was founded more than 30 years ago and has grown to offer six resorts, world-class travel services, amenities and a diverse network of operational and marketing solutions that focus on providing the best vacation experiences for its Members and guests. From cultural excursions to water sports, the Members of Sunset World are never far from their next great adventure.

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